New Forrester Report Calculates Total Economic Impact™of GlobalLink Technology
The Wall Street Journal Market Watch - July 16, 2014
NEW YORK, NY - (Business Wire) - Translations.com, the world’s largest privately held provider of language services and related technology solutions, today announced the results of a recent Forrester report: “The Total Economic Impact of the GlobalLink Localization Suite, As Used by a Global Hospitality Group.” The report was commissioned by Translations.com, but Forrester conducted all research independently and maintains editorial control over all aspects of the study, including methodology and findings.
To fully understand the benefits and costs associated with the GlobalLink Localization Suite, Forrester interviewed a current Translations.com customer (a top-10 global hospitality company) that has used GlobalLink technology for the past seven years. Forrester found that this company’s risk-adjusted ROI over this time period had a net present value (NPV) of $7.14 million. In addition to the substantial financial impact, the interviewed organization noted that GlobalLink helped improve the consistency of global content, expedited time-to-market, and enhanced the overall guest experience.
GlobalLink is a modular suite of technology tools designed to streamline the translation process and the management of multilingual content. By seamlessly integrating with all major CMS, database, and e‑commerce platforms, GlobalLink alleviates the project management burdens associated with delivering high-quality localized content to customers around the world.
The senior manager of globalization for the organization featured in this report noted, “We have a very strong localization program and what we do, we do quite well. And part of that is due to the platform and the technology that’s been made available to us by Translations.com.”
Translations.com Vice President of Content Solutions Matt Hauser added, “While each company has unique requirements and challenges that must be factored in when evaluating a potential technology solution, this report provides an excellent framework for quantifying the potential ROI that GlobalLink can deliver. We believe very strongly in the value that GlobalLink technology offers our clients, and we’re pleased that Forrester’s independent research showed such powerful results.”
About Translations.com
With annual revenues of over $400 million, Translations.com is a leading provider of enterprise localization services and technology solutions. From offices in more than 85 cities on six continents, Translations.com offers a full range of services in 170+ languages to clients worldwide. More than 3,000 global organizations employ Translations.com’s GlobalLink® Product Suite to simplify management of multilingual content. Translations.com is part of the TransPerfect family of companies, with global headquarters in New York and regional headquarters in London and Hong Kong. For more information, please visit www.translations.com.